Email marketing automation tools are important for increasing the growth of your online business. With an increasing trend of online business people are trying to find ways to keep their business on the top.
Professionals suggest using these tools to increase better revenues for your business. These tools play an important part in increasing the exposure of your business to the online audience.
These emails also offer unlimited email contacts to improve the recognition of your brand. Email marketing statistics have shown the importance of these tools. There are many advantages to using these shoes when you are building a startup.
You can create a strong online presence on different social media platforms with the help of these tools. When it comes to the automation of email campaigns these tools are highly reliable.
These tools have a proper control panel and exclusive channels that help you in analyzing the growth of your business. Research has shown the effectiveness of these tools for business purposes. You might get confused in choosing the best email marketing automation too but we have got you covered. In this article, we will explain the top 9 email market automation tools to enhance your profit.
What are email automation marketing tools?
The process of email marketing automation is dependent on these tools. It is important to use these tools to enhance the clicks and awareness of your online business.
There are different types of automation tools used to achieve this goal. Most commonly used tools include SendinBlue, MailChimp, and Activecampaign.
These tools are perfect for increasing the connection between you and your customers and sending the latest information about your brand to the subscribers and also allowing them to use your services.
Their most common features include allowing actions and increasing the deliverability rates. Following is the list of our best marketing tools discussed in detail. Last but not least they will save you time and money by automating a lot of processes like email targeting, welcome emails, drips, automated emails, etc..
The Top 9 Best Email Marketing Automation Tools
1. GetResponse
This marketing tool is the best for creating a mailing list and it also helps you in capturing data. It also helps in sending newsletters to the subscribers on your list. You can also use the autoresponders feature of this marketing tool to automate your business. It is also famous for viewing and analyzing the statistics related to your campaigns.
You can easily open your rate, check the forward clicks and click-through so on your website. The most amazing thing about this tool is that it has a website builder and the choice for building landing pages. You can also easily funnel your sales and feature the chat option for your customers.
This tool also allows you to create web hosting for your important sessions. It is getting popular in the market because of the presence of a free trial and forever free plan for its pricing.
Professional recommended because of its connectivity with Facebook and Google ad management. It offers three different basic plans for the customers according to their budget.
Features about Automation
This tool has the most amazing feature for automation including the suite of free designs and templates to attract more customers. It actually utilizes freewheels workflows for maintaining the flow of a specific campaign and it helps in easily building automation.
It also allows you to capture and convert new leads by sending specifically designed automated emails to all of your new subscribers. It works efficiently and saves your resources and time in spending less effort and automatically recommending products to customers.
Every email and message given to your subscribers to this tool is extremely personal and involves robust customers. Anagram using the automation feature of this tool is that you can visualize your growth by checking your control panel.
You can also improve they’re delivering the marketing experience by keeping a track of the sequence.
Price
There are five main pricing plans for this awesome marketing tool. If you want you can use this tool for free and its availability is for businesses that require only 500 contacts. If you want to receive the basic plan you can start by paying $15.
This plan is known as the basic plan and it will give you access to 1000 subscribers along with an unlimited number of emails. You can also opt for the Plus plan where you have to pay $49 per month.
This will also give you access to 1000 subscribers. For a professional plan, you have to pay $99 per month. You can also customize the plan according to the requirements of your business.
2. SendinBlue
SendinBlue of the most amazing tools for the growth of your business because of its best qualities for marketing automation. Experts love the functionality of this tool and it has the highest ratings. With the help of this tool, you can easily promote your products to a greater audience.
It is the most reliable and effective plan for the growth of your new e-commerce setup. It is one of the top-rated tools that provide services for email marketing, SMS marketing, automated Chats.
It also makes sure to keep the track of your history with customers.
It brings your dream of building an amazing and professional relationship with the customers to reality. Users love this tool for stepping up the engagements and deliverability of the task.
Increases the conversion rate of the business as well by performing all-in-one marketing tactics. It creates a variety of user-targeted content to increase the traffic of your website with the help of landing pages.
You can also increase the contact lists by making custom forms with the help of this tool. Facebook ads are also launched by using these tools to target new customers.
Features about Automation
This tool is famous for providing the best features for marketing automation. There are many unique features that are offered by this tool including a separate section for automation.
There are multiple workflows that you can easily run parallel to each other. You can also add similar workout flows in the same contact lists to get better results.
There is also a feature of email activity that includes transactional emails and the emails that are given on the activity.
You can also access contact lists through the main panel and add lists to it. With the help of this tool you also have the record for the website activity to record the effectiveness of the workflows. Actions and conditions can also be added to this platform easily because of the flexibility of workflows.
Price
There are different pricing plans for this email marketing tool. You can use it for free and send 300 emails for the free version. For $25 you can have the access to sending 10,000 emails for 2000 contacts.
You will have to pay $39 for sending 20000 emails and automation of 2000 contacts. For $229 you can have access to 250,000 emails.
3. ActiveCampaign
ActiveCamping is helping the owners of the new startups to get maximum visibility so it allows you to generate a large target audience. This tool works on the principle of finding the right points for your business.
You can also work at and engage the audience with captivating messages and the customer services commitment of this tool is highly professional and will provide you with an exceptional experience.
It helps in the sidetracking and email segmentation of your marketing campaign. The guarantee of the services is top-notch and provided by the company itself.
ActiveCampaing provides an amazing 2-year pricing plan for its customers and has an easy subscription management value. Users will see the results for themselves after using it.
Another amazing thing is that you will only have to pay for the marketable contacts. This tool has a pre-built automation system that means that it will take less time to promote your business.
Features about Automation
When it comes to the features of automation for this tool it has the most amazing efficiency. You can easily use the contact visit webpage anytime to your control panel.
ActiveCampaing provides the feature for telling you about the most engaging contact so that you can send him your daily offers. Whether the increase in the integration with the social media app this automation tool is also providing you the option for integrating with favorites apps.
You can easily generate better revenues and make your customer happy by using the drag and drop automation feature.
Experts love this tool because of its automated workflows and the sequence it offers. Even if you are a small business you can easily access services because of their best design and professional help according to the requirements of your business.
There is also a free trial available for this tool.
Price
There are four plans available for using this tool including lite, plus, professional, and an enterprise plan. Fairy lights and you just have to pay $21 per month and it will allow you 1000 contacts.
You can also use plus plans by paying $36 per year and you will get the axis of unlimited emails. If you want to avail the professional plan you just have to pay $112 per month.
You can also select the enterprise plan by paying $194 per month.
4. Constant Contact
This tool helps in the growth of small businesses and promotes sales for your business by reaching customers in their inboxes no matter where they are. It is a built-in tool that is loved by professionals because of its efficiency. C
Contact Contact has integrations with Facebook and Instagram ads. This helps in improving the connectivity with the customers and to bring new leads and customers into your business. It serves many purposes and facilitates multiple customers at once making it easy for you to handle other tasks.
It is specifically designed for the email marketing automation of small businesses. You can also collect emails on your own when using this tool and send follow-up messages as well to engage the customers.
You don’t really need to clutter any other tool for targeting an audience. This tool is going to be sufficient for your needs. It has the most elegant and initiative UI design with a wider range of integrations with third parties.
It also has an amazing deliverability rate when it comes to email.
Features about Automation
This tool has the most amazing features for marketing automation and because it welcomes you a new contact with an amazing targeted email. It also increases the interest of the contacts and your brand and it makes new subscribers highly interested in your brand.
This tool also engages your audience and segments the contacts accordingly and sends the right message to the people. It also provides help in transferring the emails automatically to non-openers.
You can also easily build up your reach because it gets connected easily with the Facebook and Instagram ads.
Price
There are two pricing plans available for using this platform including the email and email plus plans. For small businesses and similar organizations, can avail the plan by paying $20 per month.
Follow Email Plus Plan you have to pay $45 per month wich provide unlimited number of email sent plus a lot of other features
5. ConvertKit
This automation tool is the best in town because of the fully-featured services for email marketing. This tool is growing on the fastest level and offers the best customization options for sign-up papers.
The landing pages offered by this tool are amazing and they can help you in bringing more subscribers. Many automation tools are not built with upgraded technology and their design trends are not up to the mark.
When you are using this tool you will be amazed to see the results because of the steep learning curves.
ConvertKit even has the offer for multiple free landing pages. The pricing of this tool is also reasonable and every kind of business can afford it. This tool is famous within you tubers and blogging community.
It also saves the information regarding your subscribers to provide you with the best options. You don’t need to use the save option, again and again, to see how many subscribers you have.
Features about Automation
As mentioned before this app is mainly built for the vloggers but with the development of e-commerce sites, it was modified to serve needs.
This is one of the most amazing automation tools with a perfect interface. It is easy to use and it can provide you with the most amazing triggers for your campaigns.
The automation feature also helps in handling the online stores because of the user-friendly interface. There is another feature for this tool that helps in separating the rules from simpler ones.
There are different triggers that can be used when using this tool including the notification when subscribers sign up or when getting tagged. This feature also allows you to keep a check on the purchase options as well.
The automation feature relies on events, conditions, and actions. The element of conditions revolve around the workflow and that of actions control the sequence of the emails and campaigns. With the help of these 3 elements, you can easily compose the best automation for you.
Price
This automation tool is available for a free trial for 14 days to check the effectiveness of the automation tools.
If you want to get access to 1000 contacts you have to pay $9 for unlimited contacts. If you want to get access to 3000 contacts along with unlimited emails you have to pay $41. For $64 you will have access to 5000 contacts.
6. MailChimp
Mailchimp is the best email marketing source for enhancing the demand of your online business. This tool is an email service provider which is mainly built for helping your businesses grow with email and online marketing.
It was founded in 2011 and since then it has grown to be one of the most amazing tools for people to use. Researches have shown that this tool is becoming one of the top email newsletter services today.
With the help of this tool, you can send newsletters and automated emails to your customers. It also facilitates you in building an email list with a form or the contact list. It offers several different pre-designed email templates.
There is also an option for the drag and drop email builder and even has built-in email analytics along with all of this it has pretty attractive software for businesses to start with email.
Mailchimp tool also has a 60 percent share in the industry because of its top performance. It also sends at least 10974 emails per second.
Features about Automation
The marketing approach for this tool is considered to be one of the best marketing automation approaches. You will get a big number of automation when you are using this tool as compared to other tools.
This tool provides a lot of great ways to communicate with your audience.
There are multiple features for automation offered by this tool. It will send welcome sequence emails to your audience and new subscribers. This tool will also send birthday emails to your subscribers along with information about the various subscription and educational courses.
These features also have the option of recovering the abandoned carts. You can always follow up on the purchases and it will help in facilitating the customers as well.
There are also frequent rewards for the buyers to facilitate them and keep them hooked to your services. It is also important to re-engage with your inactive customers and by using this tool you can easily do this.
There are numerous opened campaigns that are present to increase the clicks on your website. The only drawback is that can’t do is have parallel sequences based on “if” clauses. And it can also be a little tough to connect different sequences together in an easy way.
The option of parallel sequences is available as an advanced feature, it can be pretty useful even for connecting the tool with other apps. The speed of this tool is also the fastest when it comes to sending emails and it will not get stuck somewhere in between.
Price
If you want to buy this tool you have to pay $30 for 2500 contacts and get unlimited emails. For $50 you can have access to 5000 contacts and for $75 you will have access to 10000 contacts and unlimited access to emails.
7. Mailjet
Mailjet is the best and extremely easy-to-use setup for providing the users with a good delivery system. This tool has the best ratings for helping the users in achieving good open clicks.
It has an easy-to-use interface and user-friendly features for efficient working. Also it is one the best mass email marketing software.
This tool also has the best and smooth easy to use software for its great functionality. The customer support service of this platform is exceptional and they will guide you in each and every step of your business. It is an All-in-One solution for all of your email marketing automation problems.
Features about Automation:
Professionals love to use this platform because of its amazing qualities when it comes to automation. It has been offering the most basic tools for automation to enhance basic understanding. You also have ways to be more creative and stretch these tools according to your needs.
You can create new sequences when using this automation feature for the new users and welcome them on board. It also offers the triggering of a new sequence whenever a contact changes the attributes for its sequences. You can also send the sequences on specific dates when it comes to sending top sequences.
You can also use tags with these sequences to allow you to have more space. Whenever a customer buys a product from your site they will receive the sequence for it. For attaining integration you need to use the extension of Zapier to get connections for e-commerce.
Price
When it comes to the pricing of this tool there is a free plan but it does not include any marketing automation. There is a free trial available for 30 days through test automation features.
You have to pay $25 to get 15,000 emails for unlimited contacts. You can have access to 50,000 emails for unlimited contacts for $50. You can also use 100,000 emails for $95 to send it to unlimited contacts.
You can also pay $225 for 250,000 emails to get the best access for unlimited contacts. For sending 500,000 emails you need to pay $425.
8. Drip
This email marketing tool is getting popular in the market because of its excellent features. When you are creating an online business, drip email campaigns can help you a lot.
This tool also helps you in staying connected to your users through emails. It also helps you in writing the emails and you do not have to write them manually.
You can also use this tool for the personalization of your data and company information. Users love this tool because it provides them with the right information at the right time.
Companies are using this tool to attract more customers. As soon as a user subscribes to your services this tool sends them an automated welcome email. After this email, they also receive some of your highly demanding latest content in the market.
If someone is confused about buying from your premium plan this tool also sends the reasons to buy this platform. There is an increase in the click rate on your business if you use this tool for generating better revenues.
Features about Automation
The features offered for the automation in this tool are amazing and can be easily endorsed by beginners. These solutions are two-fold more accurate as compared to others because of their effectiveness. There are two main features for automation including rules and workflows.
Rule controls all the triggers including whatever is going to happen on the website. This also includes the integration of the app with the different social media websites.
These platforms include Facebook, Twitter, line, and PayPal. If you don’t want to use many triggers you can also go with the use of filters. These filters will also facilitate the customers when it comes to workflows you will be amazed at the efficiency of the results.
These are important for creating the sequence for emails and sending a huge load. You can easily use these for sending new emails and delivering startup campaigns.
Another advantage of drip is that you can use it for getting your business connected with external platforms.
Price
If you want to avail the services of this automation tool you can get it for free. In the free version you will have access to 100 contacts with unlimited emails.
You can have access to 2500 contacts with unlimited access to emails by paying $41. You have to be $83 to get access to 5,000 contacts along with unlimited emails.
9. Aweber
Aweber is getting famous in the market because of the number of contacts to attend the opportunity to provide for the rapidly growing database. Professionals love it because of the amazing pricing plans it offers. It allows you to communicate with your customers through email marketing.
Whenever you are using a new offer for your customers, it will immediately inform them about your approach. It also has the availability of chatting and giving inbox features to facilitate the customer is even better.
It helps in getting your audience engaged with your content by sending them the perfect messages at the perfect time. It also has the availability of multiple landing pages and signup forms.
This tool has the best connection for connectivity with Facebook ads and Google management.
Features about Automation
There are multiple features when you are using this tool for getting battle revenue for your business. These marketing automation features help in getting you more engagement and building stronger relationships with your customer.
Aweber allows you to send targeted messages about your campaigns and your offers to your customers in new subscribers. You can also welcome your new contacts and give them a warm vibe on special occasions.
This tool also offers you the feature of abandoned cart email and it helps in UP-selling after a purchase. It also directly sends your recent blog post to your customers and sends them to lead magnets to get attracted to your new offers.
When you are using this tool you don’t have to stay for a long time and devote your complete day to attracting customers rather than these campaigns will do the magic.
Price
There are 4 basic plans for the use of this marketing tool. You can avail of the free plan if you are looking for a limited contact list. You can also pay $29 per month to attend to 2500 subscribers.
If you want to get 5000 subscribers you have to pay $49 per month. For getting 10000 subscribers you have to visit $9 per month.
There is also the availability of an enterprise plan where you just have to tell them about your requirements and they will get it made for you.
Table of Comparisons
| Name | Price Packages | Rating | Free Trial |
| GetResponse | $15 for 1000 contacts | 4.3 | Available |
| SendinBlue | $25 for 10,000 emails | 5 | Available |
| Active Campaign | $15 for 500 contacts | 4.5 | Not available |
| Constant Contact | $45 for 2000 contacts | 3.5 | Available |
| ConvertKit | $9 for 1000 contacts | 4 | Not Available |
| MailChimp | $30 for 2500 contacts | 4.9 | Available |
| Mailjet | $25 for 150000 contacts | 4.5 | Available |
| Drip | $16 for 1000 contacts | 5 | Available |
| Aweber | $19 for | 3.7 | Available |
What distinguishes the ideal email marketing automation tool?
The main thing that differentiates email marketing tools from the other tools is the interaction with the customers. These tools are completely customer entered and they have adaptive parts.
The purpose of using this tool is to enhance the visibility of your business among customers and to encourage them more in getting engaged with your business. Please also service their best parts in increasing the deliverability of your email.
Conclusion
We have mentioned the top 9 email marketing automation tools for your online business. You can choose from these options according to your requirements as all of them have different approaches.
The common thing between all of these tools is that they enhance the visibility of ear products and engage more customers. If you want to generate better revenues you must use these tools. They were different pricing plans available for these tools and most of them even have free versions.
The post 9 Best Email Marketing Automation Tools (Ranked & Reviewed) 2021 appeared first on Codeless.
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